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Long Brown Hair

West Palm's Destination Hair Salon

weddings * haircuts * extensions * highlights * non-toxic haircolor * blowouts

Our Team.

The stylists at Beautyfool manage their own schedules.  Please contact your stylist directly to book an appointment.


About Johanna

Founder of Beautyfool, Johanna’s love for beauty and fashion inspires her to create beautiful hair. Johanna first wielded a pair of scissors as a child, initially cutting hair styles for her Barbies and on to her brothers.  She has come a long way since those days, traveling to Vidal Sassoon in London, as well as Frederic Fekkai and Tony & Guy in New York to educate herself in cutting and coloring techniques.  Johanna travels extensively for her clients, maintaining their perfect hair color in places like Santa Monica, NYC, Aspen, and St. Tropez.  She has colored and styled the locks of  many powerful women and celebrities. She cultivates a passion for teaching, and instructs her fellow colleagues in color theory and highlighting techniques. Johanna prides herself in consciously listening to her clients, understanding their desires, and creating a look that not only exceeds their expectations but maintains the integrity of their hair. “Every day, I get to make someone look and feel amazing. What better job is there?”

Johanna is excited to establish roots in Old Northwood with the opening of Beautyfool Hair Studio.

 the team!



Beautyfool is well, beautiful!! The decor is chic and inviting. From the minute you walk in you feel beautiful and when you walk out, you actually will be. :) and the stylists who are there are also chic and beautiful. Salon owner Johanna has the highest standards of excellence and it shows.

So thankful to owner Johanna for squeezing me in to fix a bad dye job I had received from another salon. I was blown away by the results! She not only fixed it, but I walked out with the best highlights I have ever received and exactly the look I wanted. So professional and so talented! I will never make the mistake of going anywhere else.

We had an amazing experience at Beautyfool today! Johanna is an amazing colorist and the blowout was perfection...loved the ambiance!



-Toni Jo


Visit Us

414 Northwood Rd West Palm Beach Fl 33407  \  Tel: 561.846.2162



 Hours by Appointment Only. Call, Text, or Book Online.

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