Founder of Beautyfool, Johanna’s love for beauty and fashion inspires her to create beautiful hair. Johanna first wielded a pair of scissors as a child, initially cutting hair styles for her Barbies and on to her brothers. She has come a long way since those days, traveling to Vidal Sassoon in London, as well as Frederic Fekkai and Tony & Guy in New York to educate herself in cutting and coloring techniques. Johanna travels extensively for her clients, maintaining their perfect hair color in places like Santa Monica, NYC, Aspen, and St. Tropez. She has colored and styled the locks of many powerful women and celebrities. She cultivates a passion for teaching, and instructs her fellow colleagues in color theory and highlighting techniques. Johanna prides herself in consciously listening to her clients, understanding their desires, and creating a look that not only exceeds their expectations but maintains the integrity of their hair. “Every day, I get to make someone look and feel amazing. What better job is there?”
Johanna is excited to establish roots in Old Northwood with the opening of Beautyfool Hair Studio.